Chief Marketing Officer

Palm Beach Gardens

**Chief Marketing Officer (CMO)** South Florida \| Relocation Package Available A PE-backed international D2C consumer brand scaling past $100M is searching for a CMO to own the full growth engine. This is a true marketing P\&L role --- full accountability for acquisition, retention, and LTV across a proven subscription model. The brand has product-market fit and real velocity. The mandate is to scale it further under PE sponsorship with the resources to do it right. **What You'll Own** * The full D2C growth stack: acquisition, conversion, retention, and LTV optimization * Brand equity and direct-response performance marketing --- both matter here * Core KPIs: CAC, ROAS, AOV, LTV, churn, and contribution margin * A cross-functional org spanning performance, creative, and lifecycle * Direct reporting line to executive leadership and PE sponsors **What the Role Requires** * 10 years in marketing; 5 at VP or above * D2C subscription experience --- recurring revenue models, not one-time purchase * P\&L ownership with a track record of scaling profitably * Deep fluency across paid media, creative, lifecycle, growth, and analytics * A player-coach: strategic thinker who still gets in the work