Product Marketing Manger

New York

### The Role We're looking for a Lead Product Marketing Manager to own how VectorShift's product shows up in the world. You'll sit at the intersection of product, sales, and the market --- turning a fast-moving, technically deep platform into stories, materials, and moments that make people *get it* and want it. This is a hands-on leadership role. You'll set the product marketing strategy and execute against it directly,. The through-line of everything you do: taking something technical and making it land with audiences who don't live in the weeds of AI infrastructure. ### What You'll Do **Product releases \& launches.** Own the narrative and go-to-market for new features and products --- write the release notes, launch blogs, changelogs, and announcement copy. Coordinate launches across product, sales, and social so every release lands with impact instead of slipping out quietly. **Demo paths \& product storytelling.** Design the demo flows and narratives that show VectorShift at its best --- the "aha" sequences that turn a curious prospect into a believer. Partner with sales and solutions to make sure the story we tell matches the product they experience. **Sales enablement \& materials.** Build the collateral that helps sales win: one-pagers, pitch decks, battle cards, case studies, competitive positioning, and ROI narratives. Keep it current as the product and market evolve. **Social \& top-of-funnel content.** Drive our social presence and content engine --- posts, threads, short-form explainers, and campaigns that build awareness and pull people into the funnel. **Translate technical → non-technical.** This is the heartbeat of the role. Take complex capabilities (RAG, agentic workflows, integrations, the SDK) and make them clear, compelling, and obviously valuable to business buyers, operators, and non-technical decision-makers. **Positioning \& messaging.** Own our core positioning, value propositions, and messaging framework --- and make sure it's consistent across the website, sales, product, and social. **Market \& competitive intelligence.** Stay close to customers, competitors, and the broader AI landscape, and feed those insights back into product and GTM strategy. ### What We're Looking For * 2 years in product marketing, with a track record of owning launches and GTM for technical products (developer tools, AI/ML, or B2B SaaS/infrastructure strongly preferred). * Exceptional writer and storyteller --- you can go from a dense technical spec to a crisp, persuasive narrative, and you have samples to prove it. * Demonstrated ability to make technical concepts accessible to non-technical audiences. * Comfortable operating with autonomy in a fast-moving startup --- you'll define process where none exists and ship without a lot of scaffolding. * Strong cross-functional partner who can work shoulder-to-shoulder with product, sales, and founders. * Experience building sales enablement materials and running product launches end to end. * Bonus: hands-on curiosity about AI tooling --- you like actually *using* the product, not just marketing it.