Brand Marketing Manager - Dutch Market (all genders) // Medior
Berlin
As a Brand Marketing Manager (all genders), you are responsible for developing, managing, and executing creative, cross-media brand marketing strategies and campaigns for a variety of brands in the Netherlands. You help our clients take their brands to the next level by combining strategic thinking with a sharp eye for trends, inspiring and engaging diverse target audiences. You are a source of ideas, a strategic advisor, and a hands-on executor all in one. You excel at developing and delivering 360° marketing campaigns across all relevant channels, always with the goal of making brands more visible, relevant, and successful. You also know how to present your concepts, strategies, and results in a compelling and persuasive way. **Please note that this job requires native-level Dutch and is based in Berlin or Amsterdam, with regular travel between both offices.** Tasks * Developing brand concepts, brand strategies, and positioning for our clients. * Planning and managing integrated 360° campaigns across social media, influencer marketing, newsletters, content, and paid media. * Creating and executing content and social media strategies that align with the brand and its target audience. * Coordinating and managing influencer campaigns and partnerships. * Developing and expanding newsletter and CRM marketing concepts. * Analyzing and optimizing campaigns based on KPIs. * Preparing and presenting concepts, campaign strategies, and performance reports during client presentations. * Collaborating closely with our Performance Marketing and Data teams. Requirements * At least 2 years of experience in brand marketing. * A strong understanding of digital brands, content trends, and storytelling. * Knowledge of and experience in social media marketing, influencer management, email marketing, and content marketing. * A creative mindset with an excellent feel for target audiences, trends, and storytelling. * An independent, structured, and solution-oriented way of working. * Strong presentation and communication skills, both online and offline. * Dutch native speaker, fluent in English. German is an advantage. Benefits * 28 vacation days (Berlin), 25 vacation days + 8% vakantietoeslag (Amsterdam) * Hybrid working: 3 days office, 2 days remote at 40h/week * Monthly benefit budget via Alleo (health \& sports) * Travel expense reimbursement and a pension scheme, depending on your work location (Amsterdam or Berlin) * MacBook * Shared lunch on office days * Exchange program: work from the other office, funded by us * Annual team trip * Growth and development through the Yellowgrape Academy and our Learned platform * Afterwork drinks, team events, and the Yellowgrape boat in summer We look forward to your application.